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LiftMaster® Celebrates 50th Anniversary

#1 Professional Installed Garage Door Opener Brand Marks 50 Years of Service to Dealers with $50,000 Sweepstakes


OAK BROOK, IL, May 2, 2017 – LiftMaster®, the number one brand of professionally installed garage door openers, is celebrating its 50th anniversary of revolutionizing access by providing dealers the industry’s most innovative, trusted and dependable products.

Established in 1967, the LiftMaster brand, with the support of North America’s largest dealer network, has helped transform the garage door opener into a fundamental access solution that people rely on every day. To help celebrate the anniversary and support its network of over 4,000 dealers in North America, the LiftMaster 50th Anniversary Sweepstakes offers consumers the chance to win $50,000. In addition, the dealer who installs the winner’s garage door opener will win $50,000 in local advertising dollars. Official rules can be found at LiftMaster.com/Sweepstakes50. The promotion runs from April 17 - June 30, 2017.

“We’re excited to celebrate 50 years of LiftMaster,” said Bob Markwart, Chief Operating Officer. “We’re proud of our innovations and the leadership we’ve provided to the industry, and we are indebted to our dealers for the unwavering support they’ve provided us for a half century.”


Key Innovations

As the leader in residential and commercial access solutions, LiftMaster boasts more than 30 key industry breakthroughs in the past 50 years, all designed to deliver the safest, most reliable access systems for door and gate applications. Leading the way in offering dealers unique and differentiated products to help them stand out in the marketplace, LiftMaster was the first manufacturer to develop rolling code technology to virtually eliminate code grabbing, enabling users to feel secure that their property and loved ones are protected from intruders. In addition, LiftMaster was also instrumental in legislation leading to the creation of the UL 325 standard which requires photo eyes to be included with every garage door opener sold in the U.S. and benefitting consumers by preventing injury.

Furthering the commitment to provide peace-of-mind, LiftMaster was also the first manufacturer to offer Battery Backup, allowing homeowners to access their homes during a power outage. They were also the first in the industry to offer a national campaign – Don’t Chance It. Check It.® – to promote garage, gate and commercial door safety.


Connectivity Advancements

Giving users the power of access and knowledge while acknowledging growing consumer desire for a connected home, LiftMaster developed MyQ® technology which revolutionized access control, enabling users to connect an opener to a smartphone or other internet-connected device. The ability to monitor and control a garage door opener, commercial door operator, or gate operator from anywhere with the free MyQ® app, as well as other functions like home lighting, has enabled partnerships with the likes of Apple, Alarm.com, Xfinity, Nest and other technology providers to seamlessly integrate access control into their platforms. LiftMaster was also the first to offer residential garage door openers with built-in Wi-Fi® to make it easy for consumers to connect their opener to the internet and create a more connected home.


About LiftMaster

LiftMaster is the number one brand of professionally installed residential garage door openers, as well as a major manufacturer of commercial door operators, residential and commercial gate operators, telephone entry systems and related access control products. Driven by the access and security needs of the marketplace, LiftMaster’s expansive line of state-of-the-art residential and commercial products are designed to fit any lifestyle or application, providing the latest technology and innovations in safety, security and convenience. For inquiries on LiftMaster products or to inquire about becoming an authorized Dealer, please visit LiftMaster.com.


About Chamberlain Group

Chamberlain Group (CGI) is a global leader in access solutions and products. As the corporate parent company to LiftMaster, Chamberlain, Merlin and Grifco, we design and engineer residential garage door openers, commercial door operators and gate entry systems. Our products are connected through our innovative MyQ technology which empowers users to control or monitor their entry points through smartphone access. We give the power of access and knowledge. CGI is also the parent company to Controlled Products Systems Group, the largest wholesale distributor of perimeter access control equipment in the U.S. For more information visit ChamberlainGroup.com.


Media Contact

Paul Accardo